
EQUANLY
“Clearing spaces, elevating serenity.”
EQUANLY aims to refresh and revitalize homes through organizing, renovation management, and relocation staging.
WHAT I DID
Collaborated closely with EQUANLY’s founder to develop a calming and cohesive brand identity from the ground up. Designed a logo that visually captures the brand’s essence—balance, clarity, and transformation—through clean lines and a soft, serene color palette. The website was thoughtfully crafted to reflect EQUANLY’s mission: helping clients declutter, downsize, and elevate their homes into spaces of renewed energy and peace. I also optimized the site with foundational SEO best practices to enhance visibility and support long-term organic growth.
Client: Maria Toro, President & CEO of EQUANLY
Scope of Work: Logo Design · Web Design · Marketing Collateral
Software: Adobe Illustrator · Photoshop · WordPress